Tip#11: Thank You Pages Are Great CTA Real Estate
Even if someone completes a form on your website (thus they’ve converted as a lead), don’t stop there. Increasing engagement is also a top priority for marketers so that prospects turn into loyal fans.
Once someone reaches a “thank you page,” the page that a visitor arrives on after completing a form, use that space as an opportunity to promote more offers and content.
Consider the example below. In the below example, Hill Point Montessori offers prospective parents additional options to engage by viewing testimonial videos.